Success case
Argentina

Fast Food

McDonald's

Digital menus and striking displays

McDonald's has chosen Dex Manager to manage its Menu Boards at the 2023 Lollapalooza Festival in Buenos Aires.

McDonald's presented its product offering with digital menus and a giant 17-meter-long screen.

Outstanding results

“This is the first year that McDonald's has set up a restaurant at Lollapalooza. We managed the digital menus with Dex Manager and managed to streamline customer service. The giant 17-meter screen could be seen from all sides. We worked as a team and the project was fascinating”.


Noelia Junco

Marketing Consultant

McDonald's

Success cases

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